The Story of Oatdacious

Hi! I’m Julia. I’m a farm girl at heart and a foodie by nature. After graduating from the Canadian College of Naturopathic Medicine, then becoming a mom to 2 active boys and running a business, healthy eating was an on going push-pull. Push to eat delicious, wholesome, homemade foods, yet a pull towards making nutrition more convenient and easy.  So I started to build some systems and routines into my life that made healthy eating easier. Like my daily bowl of oatmeal.

Now I realize oatmeal isn’t everyone’s favorite, but there’s something about porridge in the morning as a kid growing up on the farm, that grew on me.  In fact, I would joke with my husband that if I could only take 1 food to a deserted island to live on forever…it would be oatmeal.

So for a time in my life, I had oatmeal everyday.

Eventually, with my 40+ metabolism and a desk job, I realized that a big bowl of hearty oatmeal with all the fixings and maple syrup wasn’t working for me anymore. I needed more protein at breakfast, less sweet, and my porridge would need to be reserved for days with more physical work or play.

So then I moved to protein shakes, and sometimes to get my oat fix I’d sneak a handful of whole oats into my shake. The result was flakey and chunky, not a particularly pleasant way to enjoy either the oats or the smoothie.

That’s how the journey started…a deep dive into the oat world, learning how to bring the benefits of oats from the bowl to the blender. With the support of Watermark Naturals, Oatdacious was born.

I wanted Oatdacious to be more than a creamy and decadent vegan protein powder.  I wanted it to have meaningful levels of beta glucan – the soluble fibre in oats associated with heart health. But more than that, I wanted it to be a means to start conversations about women’s cardiovascular health and support initiatives that empower women to live long and strong.

Cardiovascular disease is the leading cause of death in women world-wide and the leading cause of premature death for women in Canada. Yet there are sizeable knowledge gaps in understanding how best to prevent, monitor, diagnose and treat cardiovascular disease in women. It’s known as the disease of ‘unders’ in women – under-recognized, under-diagnosed, under-treated and under-supported.

Can a small but mighty smoothie powder with oat fibre change some of that? Rest assured, she will try with all her heart and every fibre of her being.

A portion of proceeds from each sale of Oatdacious goes towards supporting women’s heart health initiatives in Canada.

May your goals be audacious, your spirit tenacious and your fuel Oatdacious!

All in good health,